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SEO 101: What is an SEO Site Audit? A Guide for Newbies
I feel like we’re on a roll when it comes to SEO articles here. What can I say? SEO’s important, especially now. I’ve already written a blog on developing an SEO strategy, a sort of beginner’s guide to SEO and I’ve also created a list of free SEO tools, and courses you can take. One of the first things you’re going to do as a blogger is audit your site. Performing an SEO site audit is really important. It ensures that your website’s optimised for search engines. As I’ve mentioned multiple times, audits are a critical part of any SEO strategy. They help to identify where your site may have…
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How to Plan A Content Calendar (and Stick to It): A Guide
Fun fact: we’re only two weeks into the new year and I’ve already posted articles on SEO and content strategy. Of course, it’s too soon to say whether I’ll be able to keep up this new writing habit for the remainder of the year. But I think we’re off to a good start. Historically, I’ve never been able to post even two blogs in two weeks. Why? Because I’ve always been ‘busy’. Granted, I’ve actually been busy, but when you decide to create something like a blog, you kind of owe it to yourself to make it work. It’s actually really funny. Over six years ago, I started out as…
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How AI Tools Revolutionize Your Content Strategy
I feel like I’ve spoken about content strategy a bunch of times without really addressing it. I’m currently working on a piece on content strategy so we should be good there. But before I published that blog I thought it might be a good idea to talk about AI tools in content strategy. Yes, I know, I’ve been talking about AI a lot, but I think it’s really important to have sufficient information on the subject. A lot of stuff that’s available online doesn’t seem to do it for me. Like, everyone says that ChatGPT helps with content creation. But no one addresses the how. And don’t worry about that-…
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How to Develop a Successful SEO Campaign
Looking for a way to improve your marketing strategy with a brand new SEO campaign? Well, you’re definitely in the right place! In today’s digital age, having a strong online presence is crucial for any business to grow and succeed. Search Engine Optimization (SEO) is a key component of digital marketing, allowing you to improve your website’s visibility. Want to get on that coveted first page of Google? Or Bing? Or any search engine that’s popular in your region? A successful SEO campaign will help you do that. One of the critical factors in achieving long-term success is to know exactly how to effectively develop and run SEO campaigns. Developing…
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How You Can Leverage AI Tools to Write Faster
In the last blog post, we spoke about delusions on AI tools replacing writers. Of course, I’m going to stick to my stance that writers cannot be replaced, but we did end the blog on a more positive note. AI tools, for better or worse, are here to stay. So, what can we do about them? In the case of new technology everywhere, there’s a general consensus that you either get with the program or risk falling behind. Luckily for us, at this point, it’s not about falling behind, but rather…well, allowing your work to fall behind. SEO’s very cutthroat, if I do say so myself. What worked about a…
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On the Rise (and Fall) of AI Writing Tools
It’s been about a year-ish since AI driven content took the world by storm. More specifically AI writing tools. I was actually in an interview with the CEO of a tech company, the day after ChatGPT-4 was announced. Up until that point, I had been extremely excited by the idea of AI writing tools. Unfortunately, some employers decided to believe that AI writing tools were a replacement for copywriters and not a useful writing aid for them. Seriously. Let’s go back to the interview I was in. I was pretty confident that I would get the job. My experience was perfectly aligned with the position. I had the perfect references,…
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Lit Magazine Acceptance Incoming: I Got Published!
Before we move on to the rest of this blog, I just want to say: I got an acceptance from a lit magazine! Okay, now back up. For those of you who’ve been wondering, I’ve been missing for a couple of months. And it’s because work has been quite gruesome. Not because of anything I’ve done, but it has been interesting. Especially given the whole crypto situation. Fun fact: Not a good time to be in blockchain anything right now. For now, you have my sincerest apologies. Anyway, let’s move on to the topic at hand. I spent the last year submitting my short stories, nonfiction retellings and poems to…
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SEO Courses and Resources for Writers and Marketers
Are you interested in taking SEO courses but don’t know where to get started? Don’t worry – that’s how most of us start out! In my very first blog post about SEO, I briefly addressed some of its key components, and how each of these are super important for the ranking of your website or blog. Recently, I had the amazing opportunity to intern at one of Turkey’s top SEO agencies. And yes, I spent the summer interning even though I’m working full-time because remote is the way forward and I could show up after working hours. I know, I have weird interests. But it’s actually because I’ve been tracking…
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Here’s A List of Free SEO Tools for Beginners
There’s no doubt that the best way to attract an audience to your blog or website is by ranking on Google and other search engines. But how do you do that? How do you optimize your blog posts and web pages so that they rank on Google? Well, there are a number of free SEO tools available online that can definitely help. However, with so many free SEO tools out there, it can be difficult to find what you’re looking for. To make things easier for you, especially if you’re just beginning to delve into the SEO game, I’ve created a list of the best free SEO tools for beginners…
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Freelancing 101: How to Get Freelance Jobs
Real talk: I think it’s really weird that in 2022, with the financial crisis looming over our heads, people still don’t seriously consider freelancing. Freelance jobs provide the easiest source of income today. Yet, for some reason, everyone’s under the impression that finding freelance gigs is really hard. That’s not true. Of course, maintaining an income entirely on freelance jobs can be hard and requires careful planning. But to say that finding freelance jobs is difficult; well, that’s simply not true. Browse through any freelancing site, Facebook group and even job listing sites like LinkedIn, and you’ll find hundreds, if not thousands, of freelance gigs across various industries. The issue…