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Here’s A List of Free SEO Tools for Beginners

There’s no doubt that the best way to attract an audience to your blog or website is by ranking on Google and other search engines. But how do you do that? How do you optimize your blog posts and web pages so that they rank on Google? 

Well, there are a number of free SEO tools available online that can definitely help. However, with so many free SEO tools out there, it can be difficult to find what you’re looking for.

To make things easier for you, especially if you’re just beginning to delve into the SEO game, I’ve created a list of the best free SEO tools for beginners and anyone looking to brush up on their SEO skills.

If you have no idea what SEO is, check out my Absolute Beginner’s Guide to SEO. For now, let’s continue with some of the best free SEO tools for beginners.

Free SEO Tools for Beginners 

When you’re starting your journey as a copywriter or content writer, spending money on paid SEO tools doesn’t make sense. So, here are some free SEO tools that will definitely enhance the content you create as well as promote good SEO practices.

1. Google Analytics

Google Analytics is hands-down the best free SEO tool available on the internet. Honestly, it’s got everything you need to identify your audience’s behaviour, understand how they navigate through your website as well as track where they go once they’ve read your content.

2. Answer The Public 

Answer The Public was one of the first SEO tools available on the internet. It’s not hard to see why. It combines Google and Bing’s autocomplete results to provide information on the motives behind each inquiry by real users. If you’re working on a new project and want to learn more about user intent and search patterns, Answer The Public is the place to be.

3. Google PageSpeed Insights 

Google PageSpeed Insights will show you how to make your site load faster and be able to access it from all devices, such as a smartphone or tablets. It also helps you improve each page’s performance and also scripts and multimedia that may be slowing down your website as well as ways to optimize them.

4. SimilarWeb

SimilarWeb helps you understand how your competition is performing. It reveals what websites link to them, their organic traffic and other paid and organic sources that have helped them prosper. 

It’s an excellent tool for those looking to tap into competitive markets. You can create your own marketing campaigns based on what worked for your competition.

5. Screaming Frog

Screaming Frog is a great technical SEO audit tool that crawls through your website, gathering useful information and identifying key technical problems affecting your webpage’s SEO. You can rely on Screaming Frog for information regarding:

  • Images
  • Titles
  • Meta descriptions
  • Headers
  • Redirects
  • 404-Pages

The free version is perfect for smaller websites.

6. Yoast SEO

Yoast SEO is a free plugin available for use on WordPress. You can check your web page’s optimization through its optimization and content analysis feature. If you haven’t downloaded the plugin on WordPress, you can access the content analysis online too. It’s a great tool to ensure that your on-page SEO is right and on-point.

Bring in More Traffic with These Free SEO Tool!

While there are certainly more advanced SEO tools available online, these tools should help any beginner get started. They’re all easy-to-use, intuitive and can help you understand the merits of SEO better, all while allowing your webpages to rank on various search engines. 

So, don’t shy away from creating content because you’re not some SEO master. All you need is the ability to write and these tools to help you persevere!

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