It’s safe to say that blogs have been a hit since the very beginning of the internet. It doesn’t matter if you’re a business owner or a blogger. Blogs are a great way to drive traffic towards your website. However, if you don’t optimise your blog post, you won’t be getting any traffic at all. Think of it this way: you write a killer blog post, with all the right CTAs and information, and then you hit “PUBLISH.” And that’s it. Your blog’s now out there in the seemingly endless void of the internet. Billions of people access the internet everyday. In fact, about 7.5 million blogs are published everyday,…

As someone who started her career as a freelance copywriter, I remember the days before AI when I would easily spend weeks writing a well-researched, high-quality, rankable SEO blog post. Seriously, depending on how much time my contractor was willing to give me, I could write a masterpiece or a quick, rankable product review. There was no in between. But that’s expected. After all, did you know that in the vast expanse of the internet, there are over 570 million blogs floating around? And get this, every single day, roughly 7 million new blog posts emerge into the digital universe. Crafting content for these blogs is no walk in the…

A few weeks ago, I made a post on how to start a blog. That was all about starting a blog, what you need to do and so on. So, to continue the series, as a self-help kind of a thing for aspiring or new bloggers, I thought it might be a good idea to talk about blogging tools as well. After all, if you’re serious about blogging and want to take your blog to the next level, then just posting high-quality content isn’t enough. Things have gotten significantly more competitive; I’ve already talked about it in my posts about AI writing and what not. But that doesn’t mean you…

Recently, I got a request for guest posting on someone’s blog and I’m mulling over it. In the past, for my personal projects, I’ve been vehemently against guest posting. For the corporations I’ve worked for, we have a very strict code of conduct and set of requirements for guest posting. Of course, I met this proposal with immense scepticism. I’ve gotten requests for guest posts in the past and I outright rejected or ignored them. But this request, well, I’m seriously considering it. I can’t promise that I’ll have a guest post up somewhere but it made me think. And yes, I’m one of those people who will weigh the…

Fun fact: we’re only two weeks into the new year and I’ve already posted articles on SEO and content strategy. Of course, it’s too soon to say whether I’ll be able to keep up this new writing habit for the remainder of the year. But I think we’re off to a good start. Historically, I’ve never been able to post even two blogs in two weeks. Why? Because I’ve always been ‘busy’. Granted, I’ve actually been busy, but when you decide to create something like a blog, you kind of owe it to yourself to make it work. It’s actually really funny. Over six years ago, I started out as…